Social Media
We make your social media content engaging, connected and branded to help achieve your company’s goals. We believe that social media is a powerful tool to build and grow a community that includes people of all abilities. Our services include:
Accessible Content Creation: Crafting social media posts that are easy to read and understand, using clear language, high-contrast visuals, and readable text.
Captioned and Described Videos: Ensuring all video content is accessible with accurate captions and audio descriptions.
Alt Text for Images: Writing detailed and meaningful alt text for all images to ensure screen reader users can fully engage with your visual content.
Platform-Specific Accessibility: Leveraging the accessibility features of each social media platform to maximize the inclusivity of your content.
Community Engagement and Support: Helping you engage with your audience in an inclusive way, addressing accessibility questions and creating an open, supportive community.
Compliance and Best Practices: Advising on best practices for accessibility and ensuring your social media presence meets relevant standards and guidelines.
Check out our social media work!
Client: North Carolina Council for Developmental Disabilities (NCCDD) via 23 East Group
Situation: NCCDD hosts a monthly Self-Advocate Discussion Series webinar that has different themes and guest speakers
Task: Extract relevant quality clips from the webinar to utilize as social media content
Action: Extracted strategic sound bites and branded them with music, logos and colors to post on company’s Instagram and Facebook
Result: Built upon organization’s library of content to build branding, reputation and trust among target audiences