Social Media

Orange and black icon with circles and lines connecting people

We make your social media content engaging, connected and branded to help achieve your company’s goals. We believe that social media is a powerful tool to build and grow a community that includes people of all abilities. Our services include:

  • Accessible Content Creation: Crafting social media posts that are easy to read and understand, using clear language, high-contrast visuals, and readable text.

  • Captioned and Described Videos: Ensuring all video content is accessible with accurate captions and audio descriptions.

  • Alt Text for Images: Writing detailed and meaningful alt text for all images to ensure screen reader users can fully engage with your visual content.

  • Platform-Specific Accessibility: Leveraging the accessibility features of each social media platform to maximize the inclusivity of your content.

  • Community Engagement and Support: Helping you engage with your audience in an inclusive way, addressing accessibility questions and creating an open, supportive community.

  • Compliance and Best Practices: Advising on best practices for accessibility and ensuring your social media presence meets relevant standards and guidelines.

Check out our social media work!


Client: North Carolina Council for Developmental Disabilities (NCCDD) via 23 East Group

Situation: NCCDD hosts a monthly Self-Advocate Discussion Series webinar that has different themes and guest speakers

Task: Extract relevant quality clips from the webinar to utilize as social media content

Action: Extracted strategic sound bites and branded them with music, logos and colors to post on company’s Instagram and Facebook

Result: Built upon organization’s library of content to build branding, reputation and trust among target audiences